Articles

What questions should you be asking before you buy a franchise? Here’s a checklist of essential questions for every franchise buyer. This article first appeared in Franchise Business, an Australian...

We have all heard of the 7P’s of marketing mix: Product, Price, Promotion, Place, People, Process and lastly Physical Evidence. However, very few in the franchise business marketplace understand that...

When you intend to buy a franchise, it is important for you to understand the characteristic of a franchise agreement. A franchise agreement is an agreement that governs the relationship...